As part of a guerrilla marketing technique in the summer I worked as an intern for the WSU Athletic Marketing department. My partner Maddie and I were placed in charge of the Cougar Cruiser, a university vehicle responsible for traveling around the state to engage with alumni and fans alike while promoting the upcoming Cougar Football season. 

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Responsibilities of this internship included traveling to different events and locations to bring Cougar spirit, ordering promotional materials and packaging them for distribution, coordinating with event hosts, and of course traveling with the gear. The largest focus for this internship was creating digital content for the Cougar Cruiser program, including photo and video of the events in order to encourage more interaction of followers with the program.